Head of Paid Acquisition – FinTech - €120k + Shares – Berlin
A Head of Paid Acquisition is required by one of Berlins leading FinTech start-ups. This company is now a household name and has received substantial funding to fuel their European expansion. This business is looking to invest heavily into their Paid Marketing function and are looking for an expert in Data and Analytics to help further integrate Marketing, Automation and Data channels. The ideal candidate will have strong experience growing Paid Media teams with Data / Analytics at the heart of everything they do.
As a Head of Paid Acquisition you will be responsible for the whole Paid Marketing Division including SEA/PPC, Paid Social, Display, Affiliates and some offline channels including OOH and TV. Initially you will be responsible for managing a Team Lead who in turn has 6 direct reports however they look to grow the team significantly. As mentioned above, this company has an exceptional team of Marketing Automation, Tech and Data specialist. Therefore this role will be essential in ensuring that marketing and Data work in true harmony. This will require an expert in all things Data, Analytics and Automation.
Key Skills Required:
- Ideally 7-10 years of experience in Digital Marketing
- 3+ years working in a leadership role
- Experience scaling / growing Digital Marketing teams
- Strong understanding of Marketing Analytics, Attribution, Tracking and testing
- Fluent English is essential with German, Italian or French highly desirable
- 30 Days Vacation
- Flexible Working Hours
- Significant Share package
- Dog Friendly Office
- Generous Learning Budget
This position is perfect for a well-established Marketing expert who is looking to join a business where you will have the perfect tools and resources to have a significant impact on the scale of the company.
Please contact me ASAP for more details.
Acquisition Marketing, Growth Marketing, Performance Marketing, SEA, PPC, Paid Social, Display,